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Banana snack industry goes stale

Not so long ago, the Central Java town of Majenang was famous for being the home of sale pisang, a unique snack made with bananas, but recently the market changed and the local snack industry faded to a fraction of its former success. Majenang, one of 23 districts in Cilacap regency in the far west of the province - bordering with Banjar and Ciamis regencies in West Java - has about 30 small factories producing the snack. Before the 1998 economic crisis, there were around 100 such producers, leading Cilacap administration to come up with the idea of making the snack the icon of Majenang. But with the crisis, the plan hit snags and many cottage industries were forced out of business. More than a decade later, the situation has yet to improve. "Before the crisis I could sell 2 or 3 tons of fried banana sweets to Jakarta. But things are difficult now," Yayat, a 61-year-old sale pisang business owner, told The Jakarta Post in Majenang. Today, Yayat produces only about 200 kilograms of sale pisang a month, and 99 percent of this is sold in Majenang. The snacks are sold in 250-gram packages, each costing around Rp 25,000 (US$2). Another snack producer, Juremi, said that before the crisis she could send 2 tons of sale pisang to Jakarta, Bandung and Surabaya each month. "Now we only sell sale pisang for the local market," the 60-year-old said. Juremi said most of the snack producers were struggling to survive. "What's important is that business survives. If there are buyers in the city, that's enough. Sometimes we get an order from outside the city, but this is unreliable," she said. "Once, a distributor from outside the city wanted to place an order, but the price he offered was too low to cover our production costs. Rather than suffering losses, we preferred not to take it." Making sale pisang does not take long. Ripe bananas are cut into slices and dried in the sun. "If the sun is bright, the bananas will dry out in two days. But in a rainy season like this, it takes about four days," Juremi said. The dried bananas are then smeared with flour and deep-fried. After being drained, the banana chips are ready to be packaged and sold. The sale pisang business has supported many, including farmers and traders who sell raw bananas to cottage industries in Majenang, as well as banana snack makers such as Juremi and Yayat, and the vendors. Majenang district head, Heru Susedyo, said he was aware of the stagnant business situation. "Sale pisang was once so popular that the Cilacap administration planned to make it the icon of Majenang city, but the plan could not be realized because sales keep decreasing." http://www.thejakartapost.com/news/2009/03/06/

Tuesday 8 December 2009

History of Bananas

The banana as we know it today is a specifically-grown species of the wild banana. It originated from seed bearing relatives in the Pacific and the South-East of Asia.

The wild banana was not edible, but it was discovered that by crossing two inedible, wild species, one could grow a sterile plant that bore the banana as we know it today. Because of its sterility, once this new edible fruit was discovered, it was spread using offshoots from the base of the plant. Some people argue this was the first fruit farmed by men. The history of bananas is displayed here with a timeline:

2000 B.C.
Bananas have apparently originated in Malaysia
600 B.C.
Bananas are cited in Buddhist texts
327 B.C.
Alexander the Great's army recorded for the first time in history the existence of banana crops in the indian valleys. Alexander is also credited for bringing the banana from India to the western nations.
63 B.C.
Antonius Musa - the personal doctor of the then Roman emperor Octavius Augustus - was credited for promoting cultivation of the exotic African fruit from 63 to 14 B.C.
200 A.D.
Organized banana plantations have been recorded in China
650 A.D.
Islamic conquerors helped bananas make their way to Madagascar, and then spread to the African mainland by vegetative propagation. Here in Africa many genetic mutations occurred, that produced different species of bananas. Portuguese traders then spread the fruit from Africa to the Canary Islands
1502 A.D.
The Portuguese and the Spanish are credited for bringing bananas to the Carribean and to America. According to Spanish history, Friar Tomas de Berlanga brought the first banana root stocks to the Western Hemisphere. A Chinese variety was sent to England, where it was named "Cavendish" after the Duke of Devonshire's family. This variety and its sub-groups account for much of the commercial banana cultivation. Even though several other varieties are now cultivated for commercial purpose, they only account for about 20 of 300 different species.
17th century
Its Guinean native name - "banema" - which became "banana" in English, was first found in print
1836 A.D.
The yellow sweet banana is a mutant strain of the green and red cooking bananas, discovered in 1836 by Jamaican Jean Francois Poujot. He found that in his plantations, one plant was bearing yellow fruits rather than red or green. Upon tasting the new discovery, he found it to be sweet in its raw state, without the need for cooking. He quickly began cultivating this sweet variety.
1876 A.D.
Bananas are introduced to American families as an exotic dessert. From here it will grow and become a staple fruit. They were officially introduced to the American public at the 1876 Philadelphia Centennial Exhibition. Each banana was wrapped in foil and sold for 10 cents.
1900 A.D.
Bananas are now considered a commodity and are traded by large companies. The United Fruit Company is credited for being of the first to commercialize bananas

Thanks to new transport technologies such as refrigeration, bananas have become widespread in the 19th and 20th centuries. Today, bananas grow in most tropical and subtropical regions with the main commercial producers including Mexico, Costa Rica, Brazil and Ecuador.